If you have completed the Personal Information step in the Onboarding with Adyen (Edit payment data->Complete company/personal data& Sign) and now want to create your event in the next step, but don't know how, you've come to the right place. 

To individually and easily create an event as a promoter, follow these steps: 

Click on the plus button to start creating your event. 

General Information

• Choose a meaningful name for your event. 

• Customize the subtitle and description. 

• Choose the appropriate category for your event. 

• Upload an appealing cover image (.png, .jpg, .webp, max. 30 MB, 1:1), which will be visible to end customers on the event page and in Discover (In the preview, you can see the appearance). Optionally, you can upload a logo image (.png with a transparent background, max. 30 MB). With the toggle switch, you can decide whether to use the logo in the image or not. 

• Click on the color pencil symbol to select the color of the ticket.  

• Set the start date by clicking on the calendar icon and the time by the clock icon . 

Use the "Next" button at the bottom right of the footer to go to the next step, or click on the next field in the sidebar. You can do this at the end of each step to move on.

Add artist

• Select the artist for your event to personalize the event and give fans the opportunity to listen to a sample of the artist. To do this, you can enter the name of the artist performing in the input field. If the artist already exists in our database (Spotify), the system will complete the entry. If this is not the case, you can enter information about your artists in the general information in the description.

• You can delete a selected artist using the trash can icon.

Add venue

• Select the appropriate venue for your event.

• If the venue is already in our database, the system will complete your entry and you can select the venue from the dropdown menu.

Add seating plan (coming soon)

If seats are sold at your event, you can add your configured seating plan using the slider. You will be shown ticket categories and the total number of seats available. If you are using a seating plan, the total quota of tickets is predefined and cannot be adjusted. In the "Tickets" section, you can divide the predefined quota between the specified ticket categories.

Create sales phases

This information is not optional. At least one sales phase must be created.

• Create sales phases by entering a name (e.g. pre-sale, Early Bird). Activate the phase immediately or later. Optionally, you can use Start/End for a time limit. If you do not need a time limit, you can skip this step and click on "Save". This allows you to create several flexible sales phases as required (you can also optionally add a time limit after creating the event).

• Please note that once created, sales phases can no longer be deleted. (However, it will soon be possible to add sales phases at a later date).

Fees & Tickets

Charges

• Fees can be added using the "+ button". You can then name the fee and enter the amount (after tax) and the tax rate (in %). Save the details and the fee will be added to the overview.

• Note: The specified fees will be added to each ticket sale price when they are created.

• Optionally, you can specify a refund fee (this information can no longer be edited after the event has been created!)

Create ticket categories

In this step, you define in which phase how many tickets are to be sold at which price. You can create as many categories as you like, but at least one is required (e.g. Standard, Fast Lane, VIP).

1. Click on "Add ticket category".

2. Give the ticket a title and a description for the title.

3. Enter the tax rate.

4. Click on the sales phase in the list (contingent) to which you want to add a ticket category. You can now set the unit price of the ticket and the quota. (Under Maximum turnover you can see the maximum turnover you can achieve with this ticket category in the corresponding sales phase). Click on ''Save'' and repeat this step for the other sales phases as required.

Please note that ticket categories cannot be deleted once a ticket in this category has been sold. Otherwise, deletion is possible.

Summary of the event creation

• Check all the information you have created in a summary.

• If you notice any mistakes, you can return to the editing page by clicking on the mistake.

• Only tick the required box once you have checked that all the details are correct.

• Great, that was the last step in creating your event! (As a confirmation, you will receive a sample ticket and the summary of the event you have created to the e-mail address you have saved).

• The last step in publishing your event is via the Publish button. To do this, simply call up your events and activate the slider. You can switch your event online or offline at any time.

Sample ticket

If you are dependent on approval processes, we offer you the option of downloading and sending a sample ticket directly to an e-mail address in the summary section.

Important notes:

• Sales phases can no longer be deleted after the event has been created (nor can new phases be created).

• Ticket categories cannot be deleted once a ticket in this category has been sold.

• Organizer fees and refund information cannot be changed or deleted.

• In general, prices cannot be edited once a sale has been made from the category concerned.

• If you have activated a venue with a seat booking and tickets have already been sold, you can no longer change the venue.

• All other details can be edited as required to ensure flexibility.